TITLE

An Empirical Test of the Performance Implications of Environment-Strategy Coalignment

AUTHOR(S)
Venkatraman, N.; Prescott, John E.
PUB. DATE
August 1988
SOURCE
Academy of Management Best Papers Proceedings;1988, p47
SOURCE TYPE
Conference Proceeding
DOC. TYPE
Proceeding
ABSTRACT
The positive performance impact of a coalignment between a business's environment and its strategy is an Important theoretical proposition in strategic management. The proposition was tested specifying coalignment as profile deviation and supported across eight distinct environments in two different samples across two time periods drawn from the PIMS data base.
ACCESSION #
4979709

 

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