TITLE

Thought You Had It All Figured Out? Look at Children's Consumer Behavior and Think Again

PUB. DATE
January 2016
SOURCE
Advances in Consumer Research;2016, Vol. 44, p133
SOURCE TYPE
Conference Proceeding
DOC. TYPE
Proceeding
ABSTRACT
The article offers information on the session "Thought You Had It All Figured Out? Look at Children's Consumer Behavior and Think Again" during the 47th Annual Conference of the Association for Consumer Research (ACR) held in Berlin, Germany on October 27-30, 2016. Topics include impact on offline friendships on Facebook activity and teens' theory of mind; change in children's judgments about material goods due to ownership; and deriving happiness from past experiences by children.
ACCESSION #
122352595

 

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