Renewable energy: Australia's going green

August 2005
MarketWatch: Global Round-up;August 2005, Vol. 4 Issue 8, p141
Market Research Report
Market Research Report
This article reports that Australians are among the most willing national groups to support the environment and use green energy. While accredited green power has remained just a niche market in Australia for many years, the launch of more affordable tariffs coupled with more active sales and marketing from selected retailers is helping to drive growth. The green power national accreditation program sets stringent environmental and reporting standards for green energy products offered in Australia. The accreditation of a supplier's product reassures the customer that the extra being spent is being used for expanding the renewable energy generation market.


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