TITLE

Giving clients more choices

AUTHOR(S)
M. S.
PUB. DATE
September 2012
SOURCE
B to B;Sep2012 Media Business Supplement, p12
SOURCE TYPE
Periodical
DOC. TYPE
Interview
ABSTRACT
The article presents an interview with Nancy Walsh, executive vice president at Reed Exhibitions who explains the company's change in pricing structure for its exhibition booths, the impact of change on sales and customers response to the change.
ACCESSION #
80397850

 

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