Online Marketing Trends

December 2014
Outdoor Power Equipment;Dec2014, Vol. 57 Issue 12, p14
In this article, the author offers suggestions for online marketing to cope up with current marketing trends. Topics discussed include managing customer relationship by sharing purchase history and products of interest content across social medias and newsletters, blogging as a key to drive trafficking to one's website and incorporation of digital tactics like uploading pictures of in-store inventory of new and used product at the website in sales plan.


Related Articles

  • How to do e-CRM. Shaw, Russell // B to B;03/27/2000, Vol. 85 Issue 2, p48 

    Offers advice on how to operate a successful online customer relationship management (CRM). Seamless tie-in of customer relationship strategy, technological ability, managerial willingness, time and money, according to Stephen Platt, global co-leader of Deloitte Consulting's CRM practice; Costs...

  • THE BEST TIME TO POST ON SOCIAL: REPORT. Odell, Patricia // Promotional Marketing;10/26/2016, p2 

    The article explores the best time of the day to conduct some marketing activities on any online social networking platform, according to the research conducted by firms TrackMaven and eMarketer.

  • Turn your blog into a lead-generation hub. CYR, DANIELLE M. // Westchester County Business Journal;3/16/2015, Vol. 51 Issue 11, p7 

    The article offers tips for transforming a business blog into a lead-generation hub. Topics discussed include requirement for auditing existing assets related to marketing and sales to ease content creation load and to produce future blog posts ideas, need to create a content that enhances the...

  • Are Your Blog Posts Being Read? Gilman, Rick // Property & Casualty 360;Sep2015, Vol. 119 Issue 9, p48 

    The article offers recommendations on how to get one's message out through writing a blog and joining social networking sites as LinkedIn, Facebook and Twitter. Topics discussed include the critical elements that one must have to have one's blog posts be read, namely using a conversational voice...

  • How do you ensure you are 'digitally fit? Briody, Jo; Timms, Matthew // Marketing (00253650);7/13/2011, p34 

    The article presents the authors' views on ways that marketers can ensure of their robust digital marketing knowledge in order to compete or stay ahead of emerging trends in social media networks.

  • Are you social? Marketing your business with Facebook and Twitter. FLAGLER, RENEE // New York Amsterdam News;7/7/2011, Vol. 102 Issue 27, pS.6 

    The article offers tips for business owners on how to fully use social media, such as Facebook and Twitter, in marketing the business which include gathering information from customers, creating a Facebook page for the business, and creating time to effectively manage their campaign.

  • Harnessing the Power of Digital and Social Media. Miller, Gordon // American Salon;Jul2015 Supplement, p6 

    An introduction is presented where the editor discusses the articles within the issue on topics including role of social media marketing of beauty shops, digital marketing, and how to increase digital footprint of a brand.

  • Take a Bite. Boston, Lauren // Units;Oct2015, Vol. 39 Issue 10, p16 

    The article talks about snack media, a term coined by multifamily housing consultant Lisa Trosien that will capture prospective residents' attention, presented as bite-sized morsels such as posts on social media sites Instagram and Facebook.

  • peer panel mobile: VIEWPOINT. Moir, Alex // Marketing Week;9/15/2011, Vol. 34 Issue 37, p54 

    In this article, the author discusses the significant contribution of digital marketing on the development of relationship between brands and customers in 2011.


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics