TITLE

Apple picking a new ad agency

AUTHOR(S)
Tyrer, Kathy
PUB. DATE
June 1997
SOURCE
Adweek Western Edition;06/30/97, Vol. 47 Issue 26, p6
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports that Apple Computer company is in the process of reviewing companies to handle its advertising account. Reasons for the venture; Companies which are being considered for the the account; When the review is expected to take place.
ACCESSION #
9708245090

 

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