FCB
Related Articles
- FCB in talks with London agencies over merger. // Marketing Week;10/15/1998, Vol. 21 Issue 33, p12
Reveals the plans of FCB to buy an advertising agency in London, England. Owner of FCB; Amount of billings of FCB; Advertising clients of FCB.
- SA's biggest agency does a deal. // Finance Week;8/25/2003, p76
Reports on FCB SA's empowerment deal which was announced in August 2003. Interpublic Group of New York's stake in the company; Percentage of interest owned by black South African investors; Prominent names among the investors; Complexity of the empowerment deal in the advertising industry.
- Tony's last word. Koenderman, Tony // Finance Week;8/25/2003, p77
Comments on FCB SA's empowerment deal in South Africa. Stability and success of the company; Percentage of ownership of the empowerment investors.
- FCB picks up Olympus pan-European work. // Campaign;2/9/2001, Issue 6, p5
Reports the selection of FCB as the agent for the advertising account of Olympus in Europe. Value of the advertising account; Basis for the selection of FCB; Citations on the achievements made by Lowe Lintas during its tenure of the Olympus account.
- Banks faces uphill struggle to put FCB on the map. Hall, Emma // Campaign;11/20/98, Issue 47, p13
Reports on the decision of FCB, an advertising agency, to give some money to John Banks for his agency, Banks Hoggins O'Shea and to appoint Banks as chairman. Comments from an employee at FCB; Other appointments; Reason for reaching a deal with Banks according to Harry Reid, president of FCB...
- Editor's Comment. Hatfield, Stefano // Campaign;11/20/98, Issue 47, p21
Comments on the acquisition of Banks Hoggins O'Shea by FCB and how it affects the advertising industry in Great Britain. Performance of Banks Hoggins O'Shea in the industry; Participation of Ken Hoggins and Chris O'Shea in the acquisition.
- Weetabix hands BHO _GCP_15m task. Charles, Gemma // Marketing Week;11/15/2001, Vol. 24 Issue 40, p11
Reports the selection of Banks Hoggins O'Shea/FCB to handle the centralized advertising business of Weetabix in Great Britain. Part of the improvement program; Focus on single agency; Expansion of brand ranges to cereal bars.
- Bacon out as FCB acquires Banks. Tylee, John // Campaign;11/13/98, Issue 46, p1
Announces the promotion of John Banks, from Banks Hoggins O'Shea, as chairman of the agency which was formed from the merger of FCB and Banks Hoggins. Financial status of the merged advertising agency called Banks Hoggins O'Shea/FCB; Information on the officials.
- FCB gets ready to rumble. Jacobs, Heather // B&T Weekly;5/12/2006, Vol. 56 Issue 2563, p26
The article reports that advertising firm FCB is tapping into its global network in Great Britain. The company has reinvented a conventional advertising brand, called the Rumble. The concept of the conventional advertising deals with cultural differences leading to creative opportunities and...
