Do You REALLY Need to be on Facebook, Twitter, Linkedln, Google+, Instagram and Pinterest?

Henderson, Lanelle
July 2013
Atlanta Tribune;Jul2013, Vol. 27 Issue 4, p45
The article presents tips for businesspeople and executives on using online social networks effectively for marketing. It addresses the importance of having the time and resources to invest in order for social media to work. Starting with one network and focusing on it before expanding to another network is recommended. Users are also advised to commit to establishing a community on a chosen social media network without overexerting themselves.


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