Reach More Customers Through A Smart Web Presence

March 2013
Customers First;Mar2013, Vol. 18 Issue 3, p6
The article offers suggestions on how to reach more customers by creating a clearly well-planned Web site which include determining the target audience and paying for professionalism. It suggests companies to invest in smooth, professional-looking Web sites that correctly represent the companies and their ability to provide services. Several benefits of well-built Web sites, including increased visibility, new sales channels, and increased revenue, are mentioned.


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