Tips to Use Social Media to Promote Your Athletics Program

Cook, Sarah Gibbard
March 2013
Women in Higher Education (10608303);Mar2013, Vol. 22 Issue 3, p7
The article offers tips on how to take advantage of social media to promote the U.S. schools' athletics program. It provides information on some social media platforms that can be used by schools which include Facebook, Twitter, and YouTube. It tackles the things to consider when using Twitter which include deciding who will be followed, how often one should post, and what things should be written.


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