TITLE

Back to the corner dairy?

AUTHOR(S)
Sargent, Ari
PUB. DATE
March 2013
SOURCE
NZ Business;Mar2013, Vol. 27 Issue 2, p13
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
In the article, the author discusses the developments in the corner dairy business in New Zealand. He claims that the social media has revolutionized the corner dairy of the 21st century. He cites as example their firm Powershop, which has built a 16,000-strong active online community in three years. Among the social media used by the company are Facebook and Twitter.
ACCESSION #
85709537

 

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