Banking on Multimodality

November 2012
Speech Technology Magazine;Nov/Dec2012, Vol. 17 Issue 6, p5
The article focuses on multimodal user interface (MMUI), particularly for mobile banking. The rapid pace of the evolution of the smartphone is presented in relation to assessed mobile services needs. The benefits of multimodal mobile banking are discussed including its value drivers like customer satisfaction, retention and cross-selling opportunities. The major MMUI challenge is identified in terms of expectation of consistency with prior graphical user interface or voice user interface.


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