Marketing Stars Put the Light On Success

November 2002
Accounting Technology;Nov2002, Vol. 18 Issue 10, p16
Trade Publication
Focuses on the marketing strategies of accounting firms in the U.S. Patience and persistence of Dallas, Texas-based PriceKubecka; Marketing practices adopted by Glastonbury, Connecticut-based Schultz Consulting; Partnership of ePartners with Microsoft Business Solutions. INSETS: Sheridan's Marketing by the Numbers: Six Scientific Steps to...;Macdonald: Leads Are the Name of the Game.


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