TITLE

Social Networking and Business Communication Pedagogy: Plugging Into the Facebook Generation

AUTHOR(S)
Dyrud, Marilyn A.
PUB. DATE
December 2011
SOURCE
Business Communication Quarterly;Dec2011, Vol. 74 Issue 4, p475
SOURCE TYPE
Academic Journal
DOC. TYPE
Article
ABSTRACT
The article discusses the growth and popularity of social networking services like Facebook and reflects on their relevance for business communication pedagogy. Topics include the increase of Internet usage time, specifically on email and social networking services like Facebook, MySpace, and Twitter; the professional social networking website LinkedIn and its application for managing professional profiles and advertising; and social media's utility in pedagogical methodologies. The article also references topics from articles appearing elsewhere in the issue, including the use of online internet games, student group projects, and social media to enhance business communication courses.
ACCESSION #
75234641

 

Related Articles

  • Experiencing a Social Network in an Organizational Context: The Facebook Internship. McEachern, Robert W. // Business Communication Quarterly;Dec2011, Vol. 74 Issue 4, p486 

    As Facebook becomes increasingly more popular as a communication tool for businesses and organizations, it is important that our students learn to transfer personal Facebook skills to professional settings. This article focuses on the lessons learned by two students who used Facebook as part of...

  • Facebook Sweepstakes. GORNEY, MATTHEW // Student Lawyer;Jan2012, Vol. 40 Issue 5, p71 

    The article focuses on the "Put a Dent in Your Debt Sweepstakes" on Facebook 2012 contest wherein the U.S. Law Student Division's 15 circuits vied to get the most "Likes" on the social networking website, with the 15th circuit under Circuit Governor, Chris Gast, emerging as the top winner.

  • Scammers bank on Facebook users' fear of missing out.  // Clarendon Enterprise (TX);9/13/2012, Vol. 23 Issue 37, p4 

    The article offers information on the scams on the social networking site Facebook.

  • Facebook introduces Interest Lists to allow greater control over content. McEleny, Charlotte // New Media Age (Online Edition);3/9/2012, p7 

    Information on the web-based resource, Interest Lists, which is a new feature of the social networking site, Facebook, is presented.

  • Can Facebook offer quality as well as quantity to brands? Davies, Russell // Campaign (UK);6/1/2012, Issue 22, p20 

    The author comments on whether the social media platform Facebook can offer quality as well as quantity to brands.

  • Summer Fun Is Just a Click Away!  // Cooking Light;Jul2012, Vol. 26 Issue 6, p146 

    The article mentions social media for readers of the issue such as the websites Twitter.com/Cooking_Light, Facebook.com/CookingLight, and Pinterest.com/CookingLight, as well as the periodical's cookbook "Cooking Light Way to Cook Grilling."

  • Expert Advice On: Social Media Engagement.  // Association Meetings Exclusive Insight;12/5/2011, p3 

    The article discusses how meeting customers are using online social media like LinkedIn, Facebook and Twitter in real business situations.

  • Facebook rolls out 'sponsored stories' ads.  // PRWeek (London);1/20/2012, p19 

    The article reports on the launch of sponsored stories' advertisements by social networking site Facebook in Great Britain.

  • Hey, I 'like' Facebook! Recupido, Donna // DVM: The Newsmagazine of Veterinary Medicine;Sep2013, Vol. 44 Issue 9, p32 

    A blog related to the addiction of Facebook, social networking site is discussed.

Share

Read the Article

Courtesy of VIRGINIA BEACH PUBLIC LIBRARY AND SYSTEM

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics