TITLE

Guardian signs San Miguel sponsorship

PUB. DATE
September 2002
SOURCE
New Media Age;9/5/2002, p2
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Focuses on the sponsorship deal of the Guardian Unlimited newspaper company with the San Miguel beer brand for the offering of a microsite with channels of content created by Guardian staff. Features of the site; Success in the sponsorship deals of the firm.
ACCESSION #
7379935

 

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