CIMA and an entrepreneur answer your questions

October 2011
Financial Management;Oct2011, p66
Trade Publication
The article presents views from Chartered Institute of Management Accountants (CIMA) and chief executive officer (CEO) regarding the impact of bonuses. CIMA notes that the best balance is vital to a company to attract and retain talent and encourage the behavior they need from particular salesperson. CEO mentions that low salary and high bonus model is neither cost effective nor productive and it is merely a lazy way of recruiting people.


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