TITLE

Emulating parents is top aspiration

PUB. DATE
October 2001
SOURCE
Brand Strategy;Oct2001, Issue 152, p26
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports that parents led in the survey conducted for personalities admired by tweens, children aged eight to twelve. Celebrities admired by the tweens group; Average admiration rating for a named personality among the group; Differences in the admiration preferences based on social class.
ACCESSION #
6070111

 

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