TITLE

Social media - should I bother?

AUTHOR(S)
Gray, Andi
PUB. DATE
April 2011
SOURCE
Westchester County Business Journal;4/25/2011, Vol. 47 Issue 17, p19
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article explores the significance of online social media in marketing. It discusses how essential a website is in a business, citing four sets of skills needed from a marketing firm regarding Internet marketing including design, writing, and search engine optimization. It suggests to invest time in updating company's social media program. Opportunities of business from social sites such as Facebook, Linked-In, and YouTube are mentioned.
ACCESSION #
60463671

 

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