Making Disney Magic with Plush and Toys

February 2011
Souvenirs, Gifts, & Novelties;Feb2011, Vol. 50 Issue 2, p38
The article focuses on merchandises and toys at Disney stores. Dara Trujillo, manager of merchandise, synergy and special events for Walt Disney World Resort, says that toys, plush and collectibles in the gift shops remain popular with resort and cruise guests. Among the exclusive product lines being offered by Disney resorts are Mickey Mouse's teddy bear named Duffy, Princess Baby collection and play sets. It mentions the partnership of Disney Resorts with Disney Consumer Products for some merchandises.


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