Japan: A Market in Need of Revitalization

Bailey, Ron
November 2010
Nutraceuticals World;Nov2010, Vol. 13 Issue 9, p47
The article offers information on the FOSHU (Foods for Specified Health Use) market in Japan. It states that the total FOSHU product sales in 2009 declined since it was developed in the early 1990s. It mentions that costly rejection and severe global economic conditions create loss of interests in scientific support that develops new FOSHU opportunities. Furthermore, it says that Japanese companies pursue new opportunities in the food and nutraceuticals market in Japan and overseas.


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