Dude, These Rum & Cokes Are Just Killer!

Klara, Robert
May 2010
Brandweek;5/10/2010, Vol. 51 Issue 19, p29
Trade Publication
The article provides information about Captain Henry Morgan, a Welsh privateer, and the inspiration for the mascot of liquor manufacturer Diageo.


Related Articles

  • Grand Theft. Eichenbaum, Randi // Los Angeles Magazine;Sep2006, Vol. 51 Issue 9, p68 

    The article focuses on the mascot of Bobs Big Boy burger stand in Glendale, California. The mascot was the popular commercial icon and the most kidnapped in the area. Certain precautions have been taken by general manager Ricka Showalter including the employment of a security guard at the feet...

  • CHISPAS.  // Hays Free Press (Buda, TX);10/8/2008, Vol. 105 Issue 27, p4A 

    The article focuses on the disappearance of the perky Main Street mascot Betsy Buda, who spent the last three years perched in front of Raby's Roots, as revelers packed the city for the FireFest event in Hays County, Texas.

  • A new puppy for Christmas. Shearman, Sarah // Marketing (00253650);12/1/2010, p1 

    The article reports that Andrex Corp. is replacing its famous Labrador puppy brand mascot with a computer-generated canine in Great Britain.

  • WRITE THE CAPTION.  // Scholastic Scope;10/5/2009, Vol. 58 Issue 3, p16 

    A photograph of people who dressed up like chicken is presented.

  • Bacardi campaign seeks to unleash the 'Latin' within. Solley, Sam // Marketing (00253650);7/17/2003, p20 

    The latest TV creative for Bacardi Breezers replaces Tom Cat with some spirited characters. Tom Cat, the Bacardi Breezer mascot of the past two years, has used his last life, as fresh creative for the RTD brand enters the advertisement watch table at number five with a recall of 60 percent. The...

  • We really wanna see those fingers.  // Marketing Week;4/10/2003, Vol. 26 Issue 15, p26 

    Reports that the Diary has been sent a monster called Bob through mail. Role of the advertisement character on the picture message of Vodafone; Delivery of pictures of the dragon together with captions to the company.

  • Fun with Lions.  // Wilson County News;4/9/2014, p2B 

    A photograph of Wilson, Wilson County News' "Newspapers in Education" mascot, playing volleyball is presented.

  • Spokesperson Too Risky? Just Hire a Cartoon. Stanley, T. L. // Brandweek;3/29/2010, Vol. 51 Issue 13, p42 

    The article examines marketing research on advertising mascots, discussing a survey indicating that the most popular mascots are those which have been in existence for many years.

  • Shobbe.  // Truck & Driver;Nov2008, p98 

    A cartoon of a Michelin man send by the journal to travel around the world is presented.


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics