Social media

Arnold, Stephen E.
November 2009
Smart Business St. Louis;Nov2009, Vol. 2 Issue 11, p7
The article discusses the advantages of using social media such as Facebook, Twitter, and MySpace.com in business. The author says the sites are significant marketing vehicles and cost-effective tools in advertising. It talks about the guidelines to consider when intending to use social media including government agency regulations like those of Sarbanes-Oxley, Health Insurance Portability and Accountability Act (HIPAA), the capability to create a landing page, and the familiarity with social media.


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