TITLE

Why bad is very good

AUTHOR(S)
Kilcarr, Sean
PUB. DATE
March 2010
SOURCE
Fleet Owner;Mar2010, Vol. 105 Issue 3, p30
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article looks at the positive side of negative feedbacks coming from customers. It stresses that negative comments are golden opportunities to rectify the error in question and create substantial improvements. It further cites that what customers will say regarding one's service is important and must be heard. Customer satisfaction surveys as a way to solicit feedback from customers are noted.
ACCESSION #
49736074

 

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