Brands can win social followers by offering them what they want

March 2010
New Media Age;3/18/2010, p07
Trade Publication
The article focuses on the AdReaction survey conducted by Dynamic Logic which found that about one in seven British web users actively monitor companies or brands via social networks.


Related Articles

  • Poll STATION. Banister, Linda // Edmontonians;Aug2009, Vol. 20 Issue 8, p4 

    The article focuses on the survey which evaluates the percentage of Internet users who responded to virtual social networks in Edmonton, Alberta. According to the survey, Internet access at home had the highest rating of 97% among of the accessibility in school, Internet cafe, libraries and...

  • Savvy Surfers Results. Buchwald, Linda // Scholastic Math;2/2/2009, Vol. 29 Issue 8, p6 

    The article presents the results of the Savvy Surfers Survey conducted by "Scholastic Math" magazine in September 2008. According to the survey, the greatest percentage of respondents ranked playing games as their No. 1 online activity. This was followed by social networking and research for...

  • On the cutting edge. Bennett, Michael // Marketing Week;11/26/2009, Vol. 32 Issue 48, p13 

    In this article the author discusses the findings of the YouGov poll on Twitter users. The poll suggests that organisations should chose the proper media in order to reach their intended audience. The YouGov poll surveyed 2,024 adults of whom more than 200 were Twitter users. The profile of...

  • They network to keep in touch!  // Siliconindia;May2008, Vol. 11 Issue 4, p12 

    The article focuses on the result of the survey conducted by Nielsen Co. on India's engagements in social networking Web sites. The survey reveals that 82% of respondents joined the site to keep in touch with their friends, make acquaintances, and for professional reasons. According to N. S....

  • COURT YOUR POWER TWEETERS. Pelletier, Sue // Association Meetings;Oct2010, Vol. 22 Issue 5, p11 

    The article presents a survey of ten events released in September 2010 by Amiando Event Registration and Ticketing. The survey says 80 percent of messages posted on micro-blogging site Twitter regarding a specific event tend to be made by only 35% of registrants. It notes that big tweeters tend...

  • What's in a Name? Rasmussen, Ray // Frogpond Journal;Fall2010, Vol. 33 Issue 3, p63 

    The article focuses on the significance of the user names placed as Twitter accounts.

  • Constant bashers, every day users. Gilbert-Ewing, Allesha // UWM Post (Milwaukee, WI);10/10/2011, Vol. 56 Issue 7, p17 

    The article presents the author's insights concerning the approach of Facebook critics to encourage Facebook users to leave the social networking site and join Twitter or other social sites.

  • OMG, I totally <3 FB. Spanbauer, Jay // Advance-Titan (Oshkosh, WI);3/4/2010, Vol. 115 Issue 53, pB1 

    The author discusses the tips on how to use the Facebook responsibly.

  • Twitter hasn't hit the mainstream yet and won't for some time. SMITH, TOM // New Media Age;2/4/2010, p07 

    The article discusses the results of a survey conducted by Global Web Index research on the use of the social networking site Twitter.


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics