TITLE

Ten Distribution Myths

AUTHOR(S)
Pearson, Michael M.
PUB. DATE
May 1981
SOURCE
Business Horizons;May/Jun81, Vol. 24 Issue 3, p17
SOURCE TYPE
Academic Journal
DOC. TYPE
Article
ABSTRACT
Presents several assumptions on the distribution system in business enterprises. Involvement of the physical product movement in the distribution channel; Important dimensions of the distribution system; Classifications of the consumer goods.
ACCESSION #
4528272

 

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