TITLE

Early Voting Requires Precise Polling

AUTHOR(S)
Liszt, Jeffrey
PUB. DATE
May 2009
SOURCE
Politics (Campaigns & Elections);May2009, Vol. 30 Issue 5, p36
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article focuses on the need for U.S. political consultants to conduct precise election polling during their early voting strategy. The author urges consultants to ask people whether they are early voters to create communication calendar for political campaigns. He adds that determining the number of early voters and when the absentee ballots are cast will help consultants plan their communications, polling and self-research earlier. To reduce the costs, he advises using mail or telephones when identifying early voters.
ACCESSION #
43661444

 

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