PSA plans 25 new models to help snare sales, share

de Saint-Seine, Sylviane
March 2001
Automotive News;3/5/2001, Vol. 75 Issue 5919, p48
Trade Publication
Reports that PSA/Peugeot-Citroen SA is launching several models between 2001 and 2004 to cover majority of the Western European market. Target number of cars PSA plans to sell by 2004; Cost-reduction measures including building most of its vehicles on three platforms; Plan of developing systems such as powertrains, air conditioning and seat frames that can be used on several platforms.


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