Lastminute.com talks to agencies over ad direction

Rosier, Ben
December 1999
Marketing (00253650);12/2/1999, p1
Trade Publication
Reports that Lastminute.com is in negotiation with creative agencies about its advertising arrangements, several months after appointing M&C Saatchi. Brief history of the formation of Lastminute.com.


Related Articles

  • Lastminute.com in £3m hunt for ad agency. Harwood, Jonathan // Marketing Week;9/29/2005, Vol. 28 Issue 39, p15 

    Reports on the selection of an advertising agency by Lastminute.com PLC to handle its advertising business in Great Britain. Appointment of a pan-European marketing director to oversee its Travelocity brands; Launch of an online advertising sales division; Facilitation of medial planning and...

  • Walker gives up Lastminute work after five months.  // Marketing (00253650);12/16/1999, p3 

    Reports that Walker Media's resignation as media agency for Lastminute.com five months after it was hired to handle the business.

  • Lastminute..com kicks off creative review. Cassidy, Anne // Campaign;10/21/2011, Issue 42, p1 

    The article reports that the pan-European advertising (ad) business which is held by Karmarama is being reviewed by Lastminute.com PLC.

  • Lastminute.com stages ad review.  // Marketing (00253650);7/30/2008, p4 

    The article reports on the review on the advertising agency arrangements conducted by online travel company, Lastminute.com in Great Britain. The company's media agency is unaffected by the review. The review will be managed by marketing director Julie Davidson. Lastminute.com has shortlisted...

  • Lastminute in hunt for digital agency.  // Campaign;7/27/2007, Issue 30, p2 

    The article reports that Lastminute.com PLC has kicked off a search for a digital agency to create an online marketing campaign for its top-secret hotels product. The company has approached a number of London, England-based digital agencies for the project. The planned campaign will be supported...

  • 02 plans boat party to boost MMS use. Cubitt, Emily // Precision Marketing;7/30/2004, Vol. 16 Issue 39, p5 

    Reports on the partnership between the advertising agencies O2 Ltd. and Lastminute.com PLC to raise awareness of picture messaging in London, England. Aspects of the Party People promotion of the companies; Features of the contest of the companies; Highlights of the party.

  • Lastminute picks head of marketing.  // Marketing Week;9/23/2004, Vol. 27 Issue 39, p9 

    Reports that the British online travel and lifestyle firm Lastminute.com has appointed Matthew Hart as marketing director. Hart's former work as managing director of car rental company Holiday Autos which was acquired by Lastminute.com; Advertising agencies hired by lastminute.com.

  • Lastminute.com hires BLM to £3m media account.  // Marketing (00253650);2/5/2004, p5 

    Travel and leisure e-tailer Lastminute.com PLC has named BLM Media as its retained media planning and buying agency, and hired BANC Advertising Agency to create its next two ad campaigns on a project basis. BLM has picked up the media account, believed to be worth £ 3m, after an eight-way...

  • Lastminute.com scores media first with consecutive TV ads. Nettleton, Kate // Campaign;2/27/2009, Issue 8, p1 

    The article reports on three advertisements to be aired consecutively by Lastminute.com on ITV, Channel 4 and Five in Great Britain. The first advertisement will be aired on ITV on February 28, 2009 before continuing on the next one which will be aired on Channel 4 and the third one on Channel...


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics