Blockbuster gets its second wind

Goldsmith, Jill
March 2008
Daily Variety;3/7/2008, Vol. 298 Issue 44, p1
Trade Publication
The article reports that video rental giant Blockbuster Video's quarterly profit has more than quadrupled in spite of the sales slow down and the shrinking video rental market. Chief Executive Officer Jim Keyes has reduced costs, aggressively marketed digital and online services, and made adjustments to Blockbuster's products.


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