Mistry, Bhavna
April 1999
Marketing Event;Apr99, p25
Profiles Charles Rapson, an advocate of the Rover company's live events. Key strength of the company; Marketing strategy of Rapson for the Rover brand of cars; Role of Rapson in the relaunching of the Rover cars at the Birmingham Motor Show.


Related Articles

  • US off-road expert aims to modernize Land Rover. Rechtin, Mark // Automotive News Europe;11/19/2001, Vol. 6 Issue 23, p35 

    Reports on the appointment of Steve Ross, a veteran Ford engineer, as director of product development at Land Rover. Background of Ross in the development of sport utility vehicles; People who will be helping Ross in developing models for Land Rover; Description of the Range Rover, code-named...

  • SMPS awards show what works. Hoyt, C.K. // Architectural Record;Feb1992, Vol. 180 Issue 2, p28 

    Covers the recent Society for Marketing Professional Services (SMPS) awards. 185 entries in 11 categories were judged for effectiveness, merits and originality. Lists first-place awards with jury comments.

  • SITUATIONS WANTED. Benady, David // Marketing Week;1/9/2003, Vol. 26 Issue 2, p20 

    Discusses the employment trend for top marketing executives in Great Britain. Annual salaries of top marketers; Demand for senior marketing jobs; Firms looking for top marketing executives.

  • Agency Moves.  // Promo;Mar2003, Vol. 16 Issue 4, p115 

    Presents information on marketing executives in the United States as of March 2003. Appointment of Bob Lawrence as president of Atlanta, Georgia based 141 Worldwide; Promotion of Justin Garberg as chief operations officer of marketing services firm The Sunflower Group; Hiring of Paul Murray as...

  • Transitions.  // Response;Dec2002, Vol. 11 Issue 3, p14 

    Reports on executive movements in marketing in the United States, as of December 2002. Appointment of Tim Fritzley as vice president of sales and services at Microsoft TV; Promotion of Jim Sciancalepore as vice president/senior creative director at Media Logic; Appointment of Leon Potasinski to...

  • It's people who get new products to market fast. Donovan, Sandra S. // Research Technology Management;Sep/Oct94, Vol. 37 Issue 5, p12 

    Describes qualities of successful marketing managers. Challenges faced by marketing managers; Characteristics of talented marketing managers; Areas of interaction of managers; Features of excellent performers; Details of common staffing mistakes committed by organizations; Academic education of...

  • Navy business seminar.  // San Diego Business Journal;11/11/96, Vol. 17 Issue 46, p28 

    Highlights the society for Marketing Professional Services program, scheduled for November 14th, 1996. Topic to be discussed; Location of the program.

  • EXECUTIVE SPOTLIGHT Cynthia Monaco.  // San Diego Business Journal;11/10/2003, Vol. 24 Issue 45, p33 

    Reports on the recruitment of Cynthia Monaco as sales and marketing manager for Barratt Urban Development in San Diego, California. Career history of Monaco; Management of sales and marketing activities; Facilitation of marketing programs.

  • MOVERS.  // Marketing (00253650);4/3/2003, p42 

    Presents information on marketing personnels in Great Britain as of April 3, 2003. Responsibilities of the director of media services Terry Edwards in the company Firm Decisions; Appointment of Ann Davis as the sales director of Contact & Fulfil; Contributions of Judith Dutton after joining...


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics