TITLE

Race for space

AUTHOR(S)
Blackie, Tony
PUB. DATE
September 2007
SOURCE
BRW;9/6/2007, Vol. 29 Issue 35, p58
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports that companies are discovering that the popularity and broad demographic reach of the social networking web sites such as MySpace and Facebook. More and more businesses are utilizing these sites for marketing, sales and recruitment. Companies are also utilizing these sites to run viral advertising programs and creating communities of interest to promote a new concept or product.
ACCESSION #
27137582

 

Related Articles

  • Keys to exploiting Web 2.0. Gumpert, David // BRW;9/6/2007, Vol. 29 Issue 35, p58 

    The article presents the suggestions of a panel at the Massachusetts Institute of Technology Enterprise Forum of the Northwest in the United States on how to take advantage of the emerging social networks and blogging tools or Web 2.0. Included are: the definition of what to achieve in creating...

  • My space or yours? Schaal, Dennis // Travel Weekly Australia;7/13/2007, Issue 56, p6 

    The article focuses on using social networking sites to advertise products in Australia. According to the author, companies are building pages and furthering their marketing messages in a non-traditional ways on social-networking web sites such as MySpace and Facebook. He added that...

  • Social networks lead drive towards open web. Goldie, Luan // New Media Age;5/22/2008, p14 

    The article discusses the initiatives of social networking sites to make the social Web open to make their information and content available everywhere. The Data Availability initiative of MySpace allows MySpace users to share content across Web sites such as Photobucket, Twitter and Yahoo!....

  • GETTING FOUND GLOBAL NOMADS 2.0. Thompson, Mikkela // Foreign Service Journal;Jun2009, Vol. 86 Issue 6, p53 

    The article discusses how social networking and Web 2.0 create an impact to international students and accessibility in education. It cites that the social networking helps in connecting people over the globe and plays a special role in connecting third culture kids. The latest application of...

  • Youth consumers flee social networks. Jakes, Stephen // Revolution (14605953);Sep2009, p16 

    The article presents information on most frequently used social networking sites by 15 to 24 year-old users as of June 2009. The "Communications Report 2009" shows that there is a decline in the usage by the youth and an increase in the usage by an older market segment of sites such as Facebook...

  • Second opinion. Fiandaca, Danielle // Revolution (14605953);Sep2009, p16 

    In this article, the author discusses the decrease of 16 to 24 year old users of particular online social networking sites. He reveals the reason that these sites, such as Facebook and MySpace, which are lawful and useful means of interaction for everyone, are also being used by older relatives...

  • Xanga, Bebo Promote Literacy.  // School Library Journal;Aug2008, Vol. 54 Issue 8, p11 

    The article focuses on the use of internet social networks in education. It explains that schools and libraries can use sites such as Facebook and MySpace to help students with technology, literacy, and communication skills. Comments from the internet safety organization Childnet International...

  • Is Facebook the New MySpace? Sullivan, Mark // PCWorld;Oct2007, Vol. 25 Issue 10, p32 

    The article reports that MySpace social networking Web site today is facing increasing competition from Facebook, which has reinvented itself to retain its core members as they move on from college life. The site allows one to search for new friends at companies, not just schools. And Facebook's...

  • Quick take.  // Revolution (14605953);Oct2008, p27 

    The article provides information on the Engagement Advertisements (ads) on the social networking website Facebook. It says that this format allows users to interact with ads on their profile and news feed, without leaving the site. The three types of such ads available on Facebook are Comments...

Share

Read the Article

Courtesy of THE LIBRARY OF VIRGINIA

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics