TITLE

Coffee talk

AUTHOR(S)
Sampey, Kathleen
PUB. DATE
November 1999
SOURCE
Adweek Eastern Edition;11/1/1999, Vol. 40 Issue 44, p3
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Describes the print, radio and television campaign of Procter & Gamble Co's Millstone Coffee Inc. product created by D'Arcy Masius Benton & Bowles Inc.; Campaign theme and tag line; Industry ranking of the product.
ACCESSION #
2493949

 

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