Changing the Rules: Business-NGO Partnershipsand Structuration Theory

Schneidewind, Uwe; Petersen, Holger
December 1998
Greener Management International;Winter98, Issue 24, p105
Academic Journal
THIS PAPER analyses the role of business-environmental group partnerships in the building of social and political structures. It shows why these new mechanisms of institutional design are of high importance in an era of 'reflexive modernisation' and how these mechanisms can be conceptualised within the theoretical framework of Anthony Giddens's structuration theory. The paper illustrates its argument with three examples of business--NGO partnerships, in the German context.


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