TITLE

Following readers' footsteps

PUB. DATE
March 1997
SOURCE
Seybold Report on Internet Publishing;Mar97, Vol. 1 Issue 7, p32
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Introduces the computer software, Affinity from Starpoint Software. Chance for users to deliver targeted advertisements; Utilization of multiple methods for personalizing content and advertising on the Web; Features and capabilities; Ad system price.
ACCESSION #
2172965

 

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