How to Throw a Good Bash

Jennings, Rob
April 2006
Campaigns & Elections (1996);Apr2006, Vol. 27 Issue 3, p52
The article offers some tips on raising funds for political campaigns in the U.S. Some tools used for campaigns include the Internet, direct mail, phone calls and events. The target audience for such event include industry lobbyists, young adults or war veterans. The true success of a fund-raising event is measured by the net profit it has obtained.


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