TITLE

Fielding Customer Complaints

AUTHOR(S)
Michelson Jr., Michael W.
PUB. DATE
December 2005
SOURCE
American Salesman;Dec2005, Vol. 50 Issue 12, p22
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Presents suggestions for salespeople on dealing with customer complaints. Need to encourage feedback from customers; Consideration of complaints as a way to provide customer satisfaction; Use of consumer complaint as an opportunity to extend good service to maintain a cherished relationship.
ACCESSION #
18907630

 

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