TITLE

LATE NEWS

PUB. DATE
May 2005
SOURCE
Advertising Age;5/30/2005, Vol. 76 Issue 22, Preceding p1
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Presents news briefs related to the U.S. advertising industry as of May 2005. Advertising strategy of LG Electronics MobileComm U.S.A.; Test marketing of Heineken Premium Light lager; Awarding of the advertising contract for the Slim Jim meat snack of ConAgra to Crispin Porter & Bogusky.
ACCESSION #
17205259

 

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