TITLE

Retailers use girl power to jump-start toy sales

PUB. DATE
April 2005
SOURCE
DSN Retailing Today;4/11/2005, Vol. 44 Issue 7, p20
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports that retailers and toy manufacturers are diversifying their product mix and creating toys that appeal to girl consumers in the U.S. in 2005. Range of toy offerings aimed at girl consumers; Analysis of pertinent topics and relevant issues; Implications on the toy and retail industry.
ACCESSION #
16792158

 

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