TITLE

FEMININE ROLES AND SOCIAL MOBILITY IN WOMEN'S WEEKLY MAGAZINES

AUTHOR(S)
Owen, Carol
PUB. DATE
November 1962
SOURCE
Sociological Review;Nov62, Vol. 10 Issue 3, p283
SOURCE TYPE
Academic Journal
DOC. TYPE
Article
ABSTRACT
The article discusses the study to assess the attitudes shown in the fiction of women's weekly magazines by quantitatively content analysis. Several attitudes were examined including the roles of married women and social mobility, as well as male occupation. It has been found out that the attitudes toward social mobility was inadequate. The author suggests that better indicators will have to be devised in order to measure indirect references to social mobility. He further states that it may be more fruitful to examine the advertisements about attitudes to income and consumption mobility.
ACCESSION #
12827184

 

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