How Much Does Price Really Matter?

Gittere, C. R.
May 2014
Motorcycle & Powersports News;May2014, Vol. 40 Issue 5, p43
The article offers the author's insights on creating customer experience in motorcycle dealership's service department. He discusses the two different philosophies of service work and reflects on his experience selling paper to commercial printers. He says that the quality of product is based around the quality of service customers get from the technology and the service staff.


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